In May, Peugeot models made a significant impact on the top 10 retail margin performers list. The Peugeot 2008 and 3008 secured positions in this exclusive group, showcasing their prowess in the used car market. Dealer Auction data revealed that Peugeot clinched the third spot in the brand top 10 for retail margin, marking a successful month for the automaker. The Peugeot 2008 boasted an average profit margin of £2,575, closely followed by the 3008 at £2,500, securing the fourth position.
The Hyundai Tucson emerged as the leader in the profit margin race, commanding a margin of £2,700, the highest recorded in 2025. Following closely behind was the Vauxhall Mokka X with £2,675. Notably, the Nissan Qashqai continued its strong performance, being the fastest seller on average at 28 days. The dominance of SUVs was evident in May, with 80% of the top 10 models falling under this category.
The Director of Dealer Auction’s marketplace, Kieran TeeBoon, expressed delight in witnessing mainstream brands like Peugeot competing fiercely with premium counterparts. He highlighted the robust demand for used cars, citing SMMT’s announcement of the market surpassing two million units in Q1 2025. TeeBoon emphasized that models like the Tucson and Qashqai, which featured in the SMMT’s top 10 most popular used models, offer broad-based appeal beyond niche markets.
Examining the top 10 models retailing above £10,000 revealed the continued dominance of Land Rover models. The Discovery Sport commanded an impressive margin of £4,325, the highest in 2025, followed by the Range Rover Evoque at £3,925. Peugeot made its mark once again with the 3008 securing the fifth spot at £3,050. A surprise entry was the Ford Focus in fourth place, underscoring the importance of a diverse stocklist.
BMW has consistently led the chart for models under £10,000 retail value over the past five months. In May, BMW set a new record for the highest margin at £2,450. TeeBoon noted BMW’s unwavering dominance in capturing dealer attention. However, he pointed out that brands like Mercedes-Benz, Peugeot, and Volvo also performed well, highlighting the need for dealers to leverage the latest insights to stay competitive.
The automotive industry’s landscape is evolving rapidly, with dealers navigating changing consumer preferences and market dynamics. The success of Peugeot models in the retail margin arena reflects the brand’s ability to meet customer demands and deliver profitable outcomes for dealers. As the industry continues to witness shifts in buying habits and trends, staying informed and agile is key to sustained success in the competitive automotive market.
📰 Related Articles
- Strategic Approach to Retail Employee Retention Amid Tariff Challenges
- Poundland Nears Sale for £1 Amid Retail Challenges
- Porsche Unveils New Macan Models for Electric SUV Enthusiasts
- Platinum Stocks Shine Amid Economic Uncertainty and Industrial Demand
- Peugeot Australia Shifts Focus to Mild-Hybrid Technology Amid EV Delay