Renault Australia is gearing up to introduce the revamped 2025 Captur small SUV, setting the stage for a head-to-head battle with the Mitsubishi ASX, a close counterpart that is also undergoing a generational update this year. Both models, sharing design elements, interiors, and the CMF-B platform, will offer a range of powertrain options, although specific details are yet to be confirmed by the manufacturers.
With the Captur’s history of popularity in the Australian market, anticipation is high for its upcoming release, following the sell-out of the previous model. Renault’s General Manager in Australia, Glen Sealey, expressed enthusiasm for the new Captur and hinted at more upcoming models from the brand.
One of the key distinctions between the ASX and Captur is likely to be pricing. While the previous ASX had a starting price around $24,990, the Captur was priced higher in the $33,000 to $39,500 range. As the ASX’s production moves to Europe, price adjustments are expected, potentially creating a notable price gap between the two models.
Another factor that could influence consumer choice is the warranty offering, with Mitsubishi known for its 10-year/unlimited kilometre coverage compared to Renault’s five-year/unlimited kilometre warranty. Additionally, the retail presence of each brand, with Mitsubishi boasting a significantly larger dealership network than Renault, may sway buyers towards one model over the other.
Interestingly, the Nissan Juke shares similarities with the Captur and ASX, being built on the same CMF-B platform and featuring a distinct powertrain configuration. This convergence of models underscores the competitive landscape in the small SUV segment, with manufacturers vying for market share and consumer attention.
Notably, this isn’t the first time the ASX has shared its platform with French-branded counterparts. In the past, it served as the basis for models like the Citroen C4 Aircross and Peugeot 4008, reflecting the collaborative nature of the automotive industry and the strategic alliances formed to navigate evolving market demands.
As the automotive landscape continues to evolve, the upcoming duel between the ASX and Captur represents a microcosm of the broader industry trends, where manufacturers seek to differentiate their offerings while leveraging shared platforms and technologies to optimize production efficiency and meet diverse consumer needs.
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