The Melbourne Motor Show is set to make a comeback in 2026, with confirmed dates for the event. Scheduled for early April, the 2026 show will run over a three-day weekend, from April 10 to April 12. This second edition under new management aims to build on the success of the previous year’s event.
Anticipating a larger crowd, the 2026 Melbourne Motor Show plans to expand its show space significantly. Unlike the 2025 event, which utilized only 11 bays, the upcoming show will occupy all 20 Convention Centre bays. This expansion is a strategic move to accommodate the expected surge in attendance, aiming to nearly double the exhibition area.
The 2025 Melbourne Motor Show drew significant attention, selling out all tickets for the two-day event and attracting over 45,000 attendees. It also served as the global debut platform for the JAC T9 Hunter and MG U9 vehicles. Event organizer Craig Phinn reported an overwhelming response, with an additional 37,000 individuals expressing interest in purchasing tickets for the sold-out show.
The forthcoming 2026 show is projected to be even more remarkable, with an estimated 100,000 visitors anticipated. The event is not just about showcasing automobiles; it will feature around 20 car brands presenting their latest models. From the Kia Tasman to the Subaru Forester and the BYD Shark 6, a diverse range of vehicles will be on display.
Moreover, the 2026 Melbourne Motor Show will not only cater to car enthusiasts but also offer attractions for families. The event will host various automotive-related vendors, aftermarket suppliers, and engaging activities like Hot Wheels and Lego exhibits. This holistic approach aims to create an inclusive and engaging experience for all attendees.
According to Phinn, the show has already garnered significant support, with 60 businesses committing to participate in the upcoming event. The expanded floor space will enable more brands to showcase their products, enhancing the diversity and appeal of the show. The inclusion of a broad range of exhibitors is expected to enrich the overall experience for visitors.
As the automotive industry continues to evolve, motor shows play a crucial role in connecting manufacturers with consumers. These events provide a platform for brands to unveil their latest innovations, engage with potential buyers, and showcase their technological advancements. The Melbourne Motor Show’s return in 2026 signifies a resurgence in the exhibition space, offering a glimpse into the future of the automotive sector.
With the date locked in and preparations underway, the 2026 Melbourne Motor Show promises to be a grand showcase of automotive excellence. From cutting-edge vehicles to interactive displays, the event is poised to captivate a diverse audience and set new benchmarks in the world of motor shows.
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